USA Swim Team MUTUAL OF OMAHA BUILDING US OLYMPIC TRIALS
3D Architectual Mapping Show
Objective : Create an original spectacular 3D projection mapping show for Mutual of Omaha in support of their USA Swim Team sponsorship
Solution: The five minute show was developed 1 year prior to the US Olympic Swim Trials in Omaha, NE. The ephemeral structure captured the fancy of onlookers as 160,000 ANSI lumens of projection power covers over 70,000 square feet up to 285 feet high.
Results: The campaign is taking place in Omaha, Nebraska from June 11, 2012-July 2, 2012 on the facade of the Mutual of Omaha Building. The show is a celebration of the sport of swimming and the journey of Team USA to the US Olympic Trials.